The Royals Support Heads Together
- By Graeme Brown
- Apr 11, 2018
Many charities benefit from having a celebrity or prominent public figure endorsing their cause. It helps them to raise awareness of their charity and to encourage people to donate money or to get involved in fundraising. Over the years, many members of the royal family have attached themselves to various charities. Most recently, some of the younger members of the royal family have been working together to raise awareness of mental health.
Prince Harry and the Duke and Duchess of Cambridge are spearheading a campaign to raise awareness of mental health issues and to end the stigma that still surrounds mental health. This campaign is called Heads Together, and it is a collaboration between some of the leading mental health charities. This cause is supported by The Royal Foundation and the aim is to change the conversation on mental wellbeing in the UK.
The Virgin Money London Marathon chooses a different charity each year. In 2017, Heads Together was fortunate enough to be selected for this honour. It was a fantastic way of raising awareness as the marathon is the premier sports charity event in the UK. The event provided the perfect springboard the event needed to get off the ground. The marathon provided a platform to raise awareness of the campaign and for them fundraise for their cause.
A spokesperson for the young royals explained that they were happy to get on board with Heads Together as they had seen first-hand how mental health an underlying cause for some of the greatest social challenges is often we face in the UK. Prince Harry and the Duke and Duchess of Cambridge have all worked with veterans, the homeless, young people, and emergency response teams in the past and this has given them direct experience of the impact of mental health issues.
The spokesperson went on to explain that they were passionate about removing the stigma surrounding mental health as too many times, they had seen people who were too afraid to seek the help they need for fear of judgement and prejudice. It is the hope of the royals that the Heads Together campaign will support the work that is already being done by charities. They want people to feel comfortable in accepting their mental wellbeing and to ensure that there are the appropriate tools in are in place for people and their families to get the support they need.
According to the spokesperson, Their Royal Highnesses were extremely grateful to have Heads Together selected as the 2017 Virgin Money London Marathon Charity of the Year and wanted to thank Virgin Money for the opportunity.
At the moment, the Heads Together partnership consists of seven charities who support mental health awareness, although there are plans to include other charities in the future. Those currently involved include Mind, Best Beginnings, YoungMinds, CALM- The Campaign Against Living Miserably, The Mix, Place2Be, and Contact.
Paul Farmer, CBE, the Chief Executive of Mind, has also spoken of his delight at Heads Together being selected as the marathon’s charity of the year as this was the first time that the event had chosen mental health as their cause. He described it as a landmark moment for mental health and expressed his pride at being a part of the collaboration.